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Use Social Media Marketing To Do More With Less

by edcgrow | Jun 11, 2009 | attraction marketing, branding, lori martinek, place branding, social media

One of my upcoming events includes this workshop at the 2009 International Economic Development Council (IEDC) National Conference in Reno, NV: Doing More with Less: Using Web 2.0 for High-Impact, Low-Cost Marketing. Here’s the write-up:’Creating a...

Lori Martinek on Attraction Marketing, Strength-Based Branding and How to Be the Bulb!

by edcgrow | May 7, 2009 | attraction marketing, branding, lori martinek, personal branding

What is Attraction Marketing?Attraction Marketing combines personal branding, target marketing and strategies for putting your brand’s energy into the marketplace in a way that attracts the types of people and opportunities that you need to be successful. It is a very...

Are You Socially Ready for Online Marketing?

by edcgrow | May 5, 2009 | branding, lori martinek, online marketing, personal branding, social media

Herlife Publishing provides a range of fully-branded, socially-ready Online Marketing Solutions that enable entrepreneurs, authors and growing companies to get off to a strong start in the fast-paced world of online marketing. Products include branded websites with...

Attraction Marketing Makes Your Brand Shine

by edcgrow | Apr 20, 2009 | attraction marketing, Be the Bulb, branding, lori martinek, social media, target marketing

Attraction Marketing combines elements of personal branding, target marketing and strategies for putting your brand’s energy into the marketplace in a way that attracts the types of people and opportunities that you need to be successful. It is a very dynamic process...

Where Does A Thoughtful Social Media Strategy Begin?

by edcgrow | Apr 19, 2009 | attraction marketing, branding, lori martinek, social media

A thoughtful social media strategy is one which considers the goals of the company and the needs of its audience and doesn’t just seek to create gross visibility at any cost. Think of it this way: Wouldn’t you rather have the ear of 500 people who are...
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