One of my upcoming events includes this workshop at the 2009 International Economic Development Council (IEDC) National Conference in Reno, NV: Doing More with Less: Using Web 2.0 for High-Impact, Low-Cost Marketing. Here’s the write-up:
‘Creating a strength-based, highly visible marketing campaign is no longer a luxury, it’s a survival strategy. As communities slash budgets and their local and regional newspapers close, many marketing campaigns are cut back and marketing partners are lost. Mostly free, social media is quickly changing the landscape of how business decision-makers and the talented workforce access information on your community and interact within your community. This session will discuss how economic development organizations and others can embrace social media as an important tool to support local companies as well as to attract companies and/or talented workers to their communities.’ Learn more at http://www.iedconline.org/AnnualConference/Program.html
It’s a topic that is relevant for product, place and personal brands. Attendees will learn how to Be Visible and Get Found utilizing the latest social media marketing tools …. Lori Martinek, Branding Expert & Author, http://herlifepublishing.com