by edcgrow | Jan 31, 2011 | branding, lori martinek, marketing, online marketing, presentation plus, visibility
This post was compiled using info from HubSpot and other sources. It’s good advice for any website owner, at EVERY stage of the game: Six Mistakes That Can Make Your WebsiteLook Like A Kitchen from the 70’s … 1. Check Your Copyright Date – Nothing...
by edcgrow | May 14, 2010 | attraction marketing, branding, marketing, SBDC
Be sure to check out the YOB (Your Own Business) Fair … which will be held from 8 a.m to 5 p.m. on May 21 at Deer Valley Airpark. Organizations including the AZSBDC and the Maricopa SBDC … ASBA … Phoenix Chamber … City of Phoenix …...
by edcgrow | May 10, 2010 | entrepreneurship, marketing
Empretec is an international entrepreneurial capacitybuilding program that is working to EXPAND the supply of entrepreneurs in the world. It regards entrepreneurship as a set of behaviors and practices that can be observed and acquired (versus personality...
by edcgrow | May 5, 2010 | attraction marketing, branding, community marketing, economic development marketing, marketing, place branding
A place brand positions your community, county or region in a positive (and meaningful) way which sets it apart from the competition. Place brands are an important element of tourism and economic development marketing. There are two key elements to developing and...
by edcgrow | Feb 19, 2010 | attraction marketing, branding, branding strategy, lori martinek, marketing
Stop selling what you have and start selling what they want!People buy benefits, not attributes … always. They buy the promise of a need or a want fulfilled; the anticipation of a wish come true. Sometimes that promise represents a tangible problem solved. Other...
by edcgrow | Jan 22, 2010 | branding, entrepreneurship, lori martinek, marketing
We grow and thrive by doing what excites us and by being passionate about everything that we do. Too often, however, we spend time and money trying to improve in some area where we may not be as strong as we (or the world) would like us to be. Forget about working...
