by edcgrow | Jul 14, 2011 | branding, community marketing, economic development branding, lori martinek, marketing
They say there are only two certainties in life: death and taxes. We’d like to add another one: Change. Change can come in a number of ways. Among them: When a large employer suddenly decides to leave town … a valued employee announces that he or she is leaving...
by edcgrow | May 5, 2010 | attraction marketing, branding, community marketing, economic development marketing, marketing, place branding
A place brand positions your community, county or region in a positive (and meaningful) way which sets it apart from the competition. Place brands are an important element of tourism and economic development marketing. There are two key elements to developing and...
