by edcgrow | Jun 21, 2011 | attraction marketing, Be the Bulb, branding, lori martinek, marketing, presentation plus
Every business needs to have a clear understanding of who their Ideal Customer is — and a strategy for speaking to that target directly. An Ideal Customer is a prospect who has a clear need or desire for your offering AND who has the incentive, the ability and...
by edcgrow | May 31, 2011 | branding, lori martinek, marketing, presentation plus, SBDC
I spend a lot of time with business owners talking with them about success: how to create it, how to keep it … and how to build on it. The importance of choosing the right people to work is a recurring theme in their success stories. ‘If you are...
by edcgrow | Jan 31, 2011 | branding, lori martinek, marketing, online marketing, presentation plus, visibility
This post was compiled using info from HubSpot and other sources. It’s good advice for any website owner, at EVERY stage of the game: Six Mistakes That Can Make Your WebsiteLook Like A Kitchen from the 70’s … 1. Check Your Copyright Date – Nothing...