by edcgrow | Dec 7, 2009 | attraction marketing, branding, entrepreneurship, lori martinek
Read the CNN Money article that describes how Lori Martinek helped a Nashville-based artisan bakery and restaurant plan for the future through better branding and marketing @ http://tinyurl.com/LORIonCNN..
by edcgrow | Dec 3, 2009 | attraction marketing, branding, entrepreneurship, lori martinek, MindingHerBiz
Lori Martinek and the MindingHerBiz core team will present a roundtable session on Successful Entrepreneurship from 2 p.m. to 3:30 p.m. on December 10 at Fresh Start Women’s Foundation in Phoenix. The free event is hosted by Fresh Start’s Entrerpreneur’s Circle....
by edcgrow | Nov 3, 2009 | attraction marketing, branding, lori martinek
As a mentor in Thunderbird Global School of Management’s SEEDS program, I had the opportunity to work with a bright, energetic young woman from Jordan last week, Riham Najia. Riham travelled to Arizona in October with 19 other Jordanian entrepreneurs to learn...
by edcgrow | Oct 17, 2009 | attraction marketing, branding, lori martinek, target marketing
Stop selling what you have and start selling what people want and need! Too often companies focus on trying to sell what they have instead of positioning their offering’s strengths to fill prospect NEEDS. Look for people who want and need what you have to...
by edcgrow | Sep 28, 2009 | attraction marketing, branding, lori martinek
I am getting ready to participate in an exciting program through the Thunderbird School of Global Management that encourages female entrepreneurship worldwide: Supporting Entrepreneurs and Enterprise Development Seminars (SEEDS).Here’s how it works: Twenty-five...
by edcgrow | Aug 10, 2009 | attraction marketing, branding, entrepreneurship, lori martinek
I am very fortunate to be able to live and work exactly where — and how — I choose to. Technology makes it possible, but having a true service orientation is the real key to entrepreneurial success. When your customers feel truly heard … and served...