by edcgrow | Apr 14, 2009 | attraction marketing, branding, lori martinek, online marketing, personal branding, social media, target marketing
Social networks make targeting your highest potential prospects easier than ever before IF your target audience is socially-oriented. More and more people are getting online to go social, at least to a limited degree (Twitter, LinkedIN and Facebook are popular...
by edcgrow | Apr 9, 2009 | attraction marketing, branding, lori martinek, marketing, personal branding, target marketing
I wrote that in my last post and it is worth saying again:Do anything that you do with meaning and intention. Make your marketing — whether it is done online or off — more than words, pictures and ‘motivational’ sales messages. Make it...
by edcgrow | Apr 6, 2009 | attraction marketing, branding, lori martinek, target marketing
Peter Hershberg had a great post in his AdAge blog on the evolution .. and the future … of search and social networking. Sample quote: “If 1.0 was about making sure the information within individual pages of your site could be found, and 2.0 was about...
by edcgrow | Mar 24, 2009 | attraction marketing, branding, marketing, target marketing
It’s a great feeling to see your first book hit Amazon.com for the first time. Actually, holding the first copy of your first book for the first time is a great feeling too. I experienced both of those feelings last week when my first book went on sale, online....
by edcgrow | Dec 19, 2008 | branding, entrepreneurship, marketing, target marketing
Evolving brands — and businesses — thrive. Static brands die. Change for the sake of change is not the prescription. Considered brand evolution is.An evolving brand stays strong and on target. It keeps pace with the marketplace and with competitors. Most importantly,...
