SBDC Branding Raises Program Visibility

A strong brand is critical for organizations and programs that want to Get Noticed, Get Funded and Get Growing. This is especially true for Small Business Development Center (SBDC) networks and other cooperatively-funded programs that compete with other programs and...

Ready, Set, Grow! ED/c Partners Goes Live …

ED/c Partners is our core services division specializing in branding and marketing strategies for economic development, community marketing and educational program visibility.   The ED/c Partners landing page is now LIVE at www.edcgrow.com   If you need to raise the...

Get Noticed, Get Growing with ED/c Partners

ED/c Partners is our new core services division specializing in branding and marketing strategies for economic development, community marketing and SBA/SBDC program visibility. We have rebranded that part of our business to underline our expertise in economic,...

Measuring Branding’s Effectiveness

Branding is all about visibility, awareness and perception. Everyone has a brand, whether they choose to work at it or not. People who know you, do business with you or hear about you from someone else each form a perception about you. This happens whether you are...

Strong Brands Defined …

Strong, sucessful brands are clear, concise and consistent … and they should be communicated clearly, concisely and consistently, always. A strong brand is easily understood. It is based on a relevant Brand Promise and a compelling Reason Why. It is that Promise...