by edcgrow | Oct 6, 2008 | marketing
Is your company the first one that comes to mind when one of your customers or prospects is ready to buy? Will your community make the short list when a business is searching for a site to expand or relocate to in your region?Are you doing enough to keep your...
by edcgrow | Oct 1, 2008 | Testimonials
The new Club E headquarters and E-Factory incubator prototype in Phoenix offers the ultimate entrepreneurial experience. It is sleek, modern, hot, sexy and cool … community-oriented … fully wired … amenity-rich … conducive to great thoughts,...
by edcgrow | Sep 24, 2008 | Testimonials
Nearly 700 economic development and community representatives will gather at the (AZ) Governor’s Rural & Regional Development Conference in Carefree, AZ this week to learn about community building strategies such as ‘place branding’. Economic...
by edcgrow | Sep 10, 2008 | online marketing
In today’s competitive marketing arena, you have to Be Visible to Get Found. Savvy entrepreneurs know that they have to PUSH their information out into the online marketplace to make it possible for their best prospects to find their websites and PULL out the...
by edcgrow | Aug 17, 2008 | branding, marketing
Positioning is all about claiming a piece of (desirable!) real estate in a prospect’s mind. As marketers, our goal is to create top of mind awareness for a brand in its target category. When a potential customer has a need or desire that falls into that...
